WYSIWYG, pronounced "wissywig", means "What you see is what you get." A lot of people know that one. And it's fun to say. Say it a few times, and if it's not fun to say, well, then I owe you a cookie or a beer or something.
Lately one of the local car dealerships has been running TV and radio ads saying "the price you see is the price you get."*
Does that make the new marketing acronym PYSIPYG? Say it! Out loud! PYSIPYG!
*Okay, maybe they say "they price you see is the price you pay," but it just wouldn't have been as funny...